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September 10, 2003
Pro Audio Industry News from DigitalProSound.com:

Reason Adapted to Be Included with Pro Tools Bundles
Software equivalent of a multi-channel cable between two audio applications

Mackie Introduces Spike Powered Recording System
Complete recording rig priced at $419

Lake Technology Releasing Lake Countour Plug-In for Full Integration with SIA SmaartLive


Ultra Magnetic Opens San Francisco Production Offices


Sound Lounge Radio Produces Beyoncé for Pepsi Campaign
One of three dozen radio spots featuring popular recording artists

Bay Area Sound Department Adds Key Personnel in Expansion
Mick Markham appointed General Manager

TC Electronic Introduces VoiceOne 2.0 and Intonator HS for PowerCore



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SONAR 3 to Include Lexicon Pantheon Reverb
Official unveiling at AES in October

Cakewalk's SONAR 3 recording/sequencing/editing package will ship in the second week of October with a host of new features -- particularly in the top-of-the-line Producer Edition, which includes a full version of Lexicon Pantheon Reverb and per-channel multi-band Parametric EQ.

Furman IT-Reference Saves Eliot Mazer's Bacon During Blackout
Everything shut down "gracefully" in the middle of session
Elliot Mazer’s high-profile production and engineering credits are impressive to say the least, so it’s not surprising that when the Blackout of the Summer of 2003 struck the northeastern United States and much of Canada on August 14, 2003, Mazer had a lot on the line. Like many other studios in the region, Mazer’s New York studio, running off a Furman Sound IT-Reference Discrete Symmetrical AC Power Source suffered from the power outage in the middle of a very important session.



Mackie Designs Inc. Becomes Loud Technologies Inc.
Mackie brand will remain
Mackie Designs Inc.announced today a change in the company’s corporate designation from Mackie Designs Inc. to Loud Technologies Inc. This change is intended to eliminate confusion between “Mackie” the company, and “Mackie” the brand. The change will also clarify positioning for each of the individual brands under the new Loud Technologies Inc. umbrella.

Bill Black: Voice Over Producer & Sound Effects Designer
Interview covers video game audio production, sound effects, foreign languages and voiceover work

While most of you are probably sitting in front of your computer right now thinking of a new video game concept to make your first gazillion dollars, I’m sure one of the elements that you’re not recognizing is the need for catchy and compelling audio and sound effects to enhance the action of your gaming masterpiece.











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